Innovator of the Year
Recent years have seen major changes across the gaming industry, from tightening regulations to consolidation (plus there was a pandemic to contend with), and things were no different for the affiliate sector. The innovation award is therefore not looking for disruptive brands or products (these are covered by the Rising Star and Tech categories respectively) […]
Best Streaming Affiliate
This new award for 2024 looks to reward those real-money streamers that have grown their brand, traffic and conversions. In particular, the individual affiliate that can most successfully demonstrate the following over the past 12-month period: Clear growth in traffic, NDCs and revenue Growth in followers and average views Innovation in the content and marketing […]
Safer Gambling Initiative of the Year
Tightening regulations across multiple markets suggest that lawmakers and the public believe more needs to be done to protect gamblers. While this initially falls on the operators, it is increasingly filtering through to their affiliate partners. This category will take into account: How the affiliate has promoted responsible gambling over the last 12 months Steps […]
Affiliate Employer of the Year
This award will recognise the affiliate business that can demonstrate a commitment to the development and well-being of its workforce above and beyond its statutory duty. The judges will be looking to reward those that can demonstrate the following over the last 12 months: Investment in the skills and personal development of every employee A […]
Marketing Campaign of the Year
A strong marketing campaign can announce a new affiliate brand to the market or reinvigorate interest in an existing one. For this category, the judging panel will look for entrants to chart the course of a campaign, from conception to delivery, and the ROI from these efforts. The panel will consider: Target audience, objectives and […]
Best Crypto Affiliate
This award will recognise the affiliate that has excelled in driving traffic to the fast-growing number of gambling sites using cryptocurrency as their primary means of payment and embracing the potential of games, products and services based on the blockchain. In particular affiliate businesses that can demonstrate the following over the past 12-month period: Growth […]
Best Poker Affiliate
Each year we look to reward those that have grown their brand, traffic and conversions. In particular poker affiliate businesses that can demonstrate the following over the past 12-month period: Clear growth in traffic, NDCs and revenue Improvements in UX and conversion rates Innovation in the tactics, products and services used to acquire and drive […]
Best Bingo Affiliate
Each year we look to reward those that have grown their brand, traffic and conversions. In particular bingo affiliate businesses that can demonstrate the following over the past 12-month period: Clear growth in traffic, NDCs and revenue Improvements in UX and conversion rates Innovation in the tactics, products and services used to acquire and drive […]
Best Casino Affiliate
Each year we look to reward those that have grown their brand, traffic and conversions. In particular casino affiliate businesses that can demonstrate the following over the past 12-month period: Clear growth in traffic, NDCs and revenue Improvements in UX and conversion rates Innovation in the tactics, products and services used to acquire and drive […]
